Purina Supercoat Dry Dog Food is a pet food line with a 2 stars rating — accounts for 5% of all the pet food we review.
They seem to have a certain level of carbs, and contain ingredients we concern. We do not recommend this pet food.
What We like
None
What We Concern
More than 37% Carbs
Seems No Organic Minerals
Seems No Probiotics to Aid Digestion
Contain Potential Allergens like Corn, Soy, Gluten, and Dairy products
Include Ingredients that might be Related to Poor Digestion
Contain Ingredients that might be Uncertain
「Chief of Food」Fat Hill
Recipes Rating
Recipes could have different ingredients in the same product line. We rate each recipe and list them from higest to lowest ratings.
Higher protein and lower carbs recipes are rated higher
Recipe and 1st Ingredient
Rating
Grain Free
Supercoat Grain Free Adult With Real Chicken
1️⃣Meat Meal🍚Carbs:39%
2.5
Supercoat Grain Free Adult with Real Beef
1️⃣Meat Meal🍚Carbs:39%
2.5
Supercoat True Origin Grain Free Adult Chicken
1️⃣Chicken🍚Carbs:39%
2.5
Supercoat Small Breed Adult with Real Beef
1️⃣Meat and Meat By-Products🍚Carbs:45%
2
Supercoat Small Breed Adult with Real Chicken
1️⃣Meat🍚Carbs:45%
2
Supercoat Adult with Real Beef
1️⃣Meat🍚Carbs:48%
1.5
Supercoat Adult with Real Chicken
1️⃣Meat🍚Carbs:48%
1.5
Supercoat Senior 7+ with Real Fish
1️⃣Meat and Meat By-Products🍚Carbs:49%
1
Tips
Recipes have different ratings, and some of the recipes contains grains.
Recipe to review
To rate Purina Supercoat Dry Dog Food, we will take one representative recipe to evaluate the nutrition, ingredients and meat content of this product line.
We have chosen Supercoat Small Breed Adult with Real Beef.
Nutrition Label
Pet food show guaranteed analysis on their labels. It includes moisture and does not reflect the level of carbs — which we prefer lower for dogs and as low as possible for cats.
From the label of Supercoat Small Breed Adult with Real Beef
Protein
25%
Fat
12%
Fiber
4.5%
Carbs
?%
Calculate the dry value (no moisture) on a dry matter basis will help us to estimate the carbs level and other nutrition without water — so we can get a better idea about the ratio.
(We think the ideal nutrition profile would be Protein > Fat > Carbs)
Nutrition
Our Ideal
Dry Value
Like?
Protein
30% or more
28%
Fat
15% or more
13%
Carbs
Less than 28%
45%
Fiber
Less than 5%
5%
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28 ingredients are listed on the label. We research their quality to pet and use our best judgement to group them in the proportion of Prefer, Concerned, and Notice ingredients in the bar chart.
♨ Allergen
3 units
🌋 Indigest
4 units
⁉ Uncertain
3 units
Organic Minerals Seems Not Included
Probiotics Seems Not Included
Prefer
Concerned
Notice
Neutral
Click an ingredient to see the detail
Meat And Meat By-products
Animal Protein
⁉
Made of unnamed animal parts leftover after muscle meat is removed in the slaughterhouse. It could include anything from necks, undeveloped eggs, feet, and internal organs.
NoticeUnspecified animal products from unknown sources. Its quality is highly concerned, often seen in low quality pet foods.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainCould be made from any animals, including "4-D animals" (dead, diseased, disabled, or dying prior to slaughter). Contaminated meats can lead to severe illnesses.
Whole Grain Wheat
Carbs
♨🌋
The most common inexpensive filler in lower-grade pet foods. Other than carbs and fiber, it does not contain important nutrients for dogs / cats.
NoticeAn inexpensive filler with gluten, with limited nutrition value to dogs / cats.
♨
AllergenContains gluten, which is one of the most common allergens that can cause skin rashes, itchiness, and irritation.
🌋
Related to DigestGluten intolerances can cause damage to the gastrointestinal tract, may result in diarrhea and discomfort stomach.
⁉
UncertainN/A
Whole Grain Barley
Carbs
♨🌋
A type of grain that is high in carbs and fiber, along with manganese and selenium.
ConcernedAn inexpensive filler with gluten, with limited nutrition value to dogs / cats.
♨
AllergenContains gluten, which is one of the most common allergens that can cause skin rashes, itchiness, and irritation.
🌋
Related to DigestGluten intolerances can cause damage to the gastrointestinal tract, may result in diarrhea and discomfort stomach.
⁉
UncertainN/A
Sorghum
Carbs
A type of gluten-free grain, high in carbs and with a similar level of protein as quinoa.
NeutralAn acceptable filler with higher nutrition value compared to rice, corn, and wheat.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Corn
Carbs
♨🌋
A grain that is often referred as "cheap filler" in pet foods, mainly due to its high carbs content and low to moderate nutrition profile.
ConcernedA controversial filler with limited nutrition value to dogs / cats.
♨
AllergenOne of the most reported ingredients to be the likely cause of allergies. This could be due to the undiscovered contaminants within corns. Contrary to the real situation, studies show that the chance of getting corn allergy is 14% and only accounts for 3% of allergies.
🌋
Related to DigestIt is high in cellulose, which is an insoluble fiber that is hard to digest.
⁉
UncertainN/A
Cereals
Carbs
⁉
A mixture of grains such as corn, rice, and wheat, usually with a high content of carbs.
NoticeAn inexpensive filler with gluten, with limited nutrition value to dogs / cats. Made of unknown sources, its quality is highly questionable.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainCould be made of by-products / inferior food that are not suitable for consumption.
Vegetable Protein
Plant Protein Concentrate
🌋⁉
Protein extracted from unspecified vegetables, including soy, corn, and wheat. It contains a high level of plant protein, which is often used to boost up the protein content of pet foods.
NoticeUnspecified plant products made of unknown sources. Its quality is highly concerned, often seen in low quality pet foods.
♨
AllergenN/A
🌋
Related to DigestA high level of plant-based protein is not easily digestible and offer much less biological value (less absorbed by the body) to pets compared to animal protein.
⁉
UncertainWithout specifying the source, by-products and contaminated plant parts could be used to produce unnamed plant products.
Mineral
Supplement
A mixture of mineral supplement to ensure the complete nutrition profile of pet food.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Calcium Phosphate
Supplement
An inorganic form of calcium, it is essential in the formation of bones / teeth and different cellular functions. Compare to organic form, it has 5 - 15% less absorption rate to the body.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Sodium Chloride
Others
Mainly added to enhance the flavor, might cause kidney and blood pressure issues in a larger dose. High-quality pet foods should get a sufficient amount from raw meat, additional salt is not necessary.
ConcernedA controversial ingredient that might cause health issues, unnecessary for the risk.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Potassium
Supplement
An inorganic form of potassium, which offers 5 - 15% less absorption rate to the body. It is essential for important functions like nerve impulse transmission, muscle contraction, and carbon dioxide / oxygen transport.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Manganese
Supplement
An inorganic form of manganese that has 5 - 15% less absorption rate than the organic form. It is essential for the transport and movement of oxygen around the body.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Zinc
Supplement
An inorganic form of zinc, which is vital in skin function and wound healing, cell replication, the structure and function of biological membranes. Compare to organic form, it has 5 - 15% less absorption rate to the body.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Iron
Supplement
An inorganic form of iron. It is essential for the transport and movement of oxygen around the body. Compare to organic form, it has 5 - 15% less absorption rate to the body.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Copper
Supplement
An inorganic form of copper, which is important for the production of blood cells, hair coat color pigmentation, and maintaining the nervous system. Compare to organic form, it has 5 - 15% less absorption rate to the body.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Iodine
Supplement
Supplement for iodine, a rare mineral essential for healthy thyroid function, usually found in seaweed.
NeutralA safe supplement for additional minerals.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin A
Supplement
Supplement of vitamin A, it is essential for healthy skin, normal vision, and immune function.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin E
Supplement
Supplement for vitamin E, which is an important antioxidant that protects oxidative damages on cellular membranes by free radicals. A deficiency will result in symptoms like anorexia, depression, and dermatitis.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamins B1
Supplement
Supplement for vitamin B1, which is important for energy production and glucose metabolism.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin B2
Supplement
Supplement for vitamin B2, which is vital for breaking down food and absorbing nutrients. A deficiency will result in symptoms like anorexia and weight loss.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin B3
Supplement
Supplement for vitamin B3, which is vital for catabolism of glucose, fatty acids, and amino acids. A deficiency will result in symptoms like anorexia, weight loss, inflammation, and ulcers of the oral.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin B5
Supplement
Supplement for vitamin B5, which is important for energy metabolism and synthesis of specific proteins and fats. A deficiency will result in symptoms like anorexia, gastritis, poor growth rate.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin B6
Supplement
Supplement for vitamin B6, which is vital for producing glucose, red blood cells, and synthesis of niacin, taurine, dopamine. A deficiency will result in symptoms like anemia, seizures, and heart-related issues.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin B12
Supplement
Supplement for vitamin B12, which is vital for carbon transfer and propionate metabolism. A deficiency will result in symptoms similar to gastrointestinal disorders, such as diarrhea and weight loss.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Vitamin D
Supplement
Supplement for vitamin D, which is essential for calcium homeostasis - to maintain a constant concentration of calcium. A deficiency will result in osteopenia (lower bone mass).
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Choline
Supplement
Vital molecule for various functions in the body, lack of choline can result in weight loss, vomiting, and fatty liver.
NeutralA safe supplement for potential health benefits.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Folic Acid
Supplement
A synthetic form of folate, which is also known as vitamin B9. It plays an important role to support the body's functions, such as cell growth.
NeutralA safe supplement for additional vitamins.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Beet Pulp
Carbs
The leftover pulp after sugar is extracted from sugar beets, contains higher fiber and less sugar compared to whole beets.
ConcernedControversial - Some say it is a good dietary fiber source, some believe it is just an inexpensive filler.
♨
AllergenN/A
🌋
Related to DigestN/A
⁉
UncertainN/A
Tips
We find 4 Concerned and 4 Notice ingredients from Supercoat Small Breed Adult with Real Beef. Check from the above list to view the details.
Concerned
Whole Grain Barley
Corn
Sodium Chloride
Beet Pulp
Notice
Meat And Meat By-products
Whole Grain Wheat
Cereals
Vegetable Protein
Estimated Meat Content
Some pet food uses high plant protein ingredients to boost up the overall protein level — to make it looks like it includes a lot of meat, which is more appealing for customers.
Therefore, protein level itself cannot tell the quality and how much animal ingredients (more digestible than plants) is in the pet food.
Check if protein is overrated by plant protein boost up
Count of Plant Protein
1 / 7 (14%)
in top 7 ingredients
Protein Level
28%
in dry matter
By looking at the plant protein in top ingredients and compare with the total protein level, we will try to estimate how much animal ingredients is used in the pet food as Meat Content.
Meat Content
Based on my "godly" guess, the meat content might be Low to medium !
It looks like it contains some amount of meat. Your furbabies would prefer something with more meat!
Purina Supercoat Dry Dog Food Product Line Review
To make a conclusion about the whole product line, we will consider all recipes and their average nutrition ratio.
Recipes Average Compares to Ideal Level
In the total of 8 recipes, the group has an average of 29% protein, 13% fat and 44% carbohydrate.
(Protein and Fat: Prefer Higher丨Carbs: Prefer Lower)
Protein is -1 (%) less than ideal
Fat is -2 (%) less than ideal
Carbs is 16 (%) higher than ideal
What does it mean?
Overall,Purina Supercoat Dry Dog Food has an carbs level higher than our preferred level.
Conclusion
Throughout the review, we have 3 major opinons about this pet food line:
Nutrition ratio, mainly the level of carbs raises our attention
Ingredients might be worth to take a second look
Low to medium level of meat content
Based on these, we can conclude Purina Supercoat Dry Dog Food is a pet food line with a 2 star rating.
Do we recommend Purina Supercoat Dry Dog Food ?
There are several things make us concerned, so we do not recommend it. If there is a very strong reason for you to choose it, try to mix with other pet food with higher meat to enrich the diet.
The review is entirely our own view and opinon. It is for informational reference only and not a purchase advice.
Has an unusual obsession with the taste and ingredients of food, over 5+ years experience in professional eating. As the Chief of Food, he will tell you the truth about food.
"Stay Hungry, Stay Foolish, and Stay Hungry again!"